Advertising grants enable non-profit organizations and groups to have the opportunity to share their cause with a wider audience. If you run a community theater, you may be interested to know that Google offers a Grant that helps non-profit organizations reach users with Adwords advertising.
How to be Eligible for a Google Grant
Google Grant is a program which awards $10,000 a month of advertising to non-profit organizations. Non-profit organizations who are eligible for the Google Grant can submit their application to Google for Nonprofits. In the United States, organizations must be registered as a 501(c)(3) and first register with TechSoup.
Upon approval, your community theater will be given $10,000 to spend in Adwords each month. There are a few limitations in place and the grant dollars don’t roll over from month to month so it’s important to try to spend as much as you are able.
By increasing awareness, providing more opportunities for donations and reaching to millions of people online, Google Grant has already helped numerous organizations, including community theaters, all around the world.
How Google Grant can be Beneficial to Community Theaters
Community theaters provide artistic, cultural, and social benefits to their respective communities. However, some community theaters need more funds, exposure and advertising to thrive. Here are some of the ways that your community theater can benefit from Google Grant.
- Increased marketing
The Google Grant can help your community theater market your upcoming shows. Putting on a production involves a lot of talent and a show deserves to reach the widest and best possible audience it can to succeed. With the $10,000 worth of advertising, you can be sure that you can control how your message gets across and that your shows will be marketed to your potential audience.
- Advertise auditions and volunteer positions
Community theaters thrive and survive through the participation of different artists, performers and volunteers who are willing to participate in their productions. The Google Grant will make it possible for your community theater to have your story reach people all around the world and help you look for talented people who will be willing to participate in your endeavors.
- Get more donations and sponsors
Donations and sponsors are important in keeping community theaters alive. Most community theaters rely solely on donations and sponsors to stage their productions. A simple yet powerful ad can help your community theater reach the best people who are willing to help you achieve your goals. With the analytics and resources of Google grants you can create powerful ads that will usher in more donations.
- Promote events and classes
Community Theaters are instrumental in honing the talent of artists and performers. They are also instrumental in involving the youth in classes that can develop their potential. Because Google Grant can help you create smarter ads that will reach your targeted audience, you can be sure that more people can know more about you and respond to your events.
If you belong to a community theater that can benefit from an advertising grant, then you may want to consider applying for Google Grant. Do you want to find out if your community theater qualifies for a grant? More importantly, do you need someone to help you maximize your Google Grant? Contact Eviva Media for a no-obligation, free consultation.