The Scary Truth About Not Updating Your Website

It’s almost Halloween and we are surrounded by reminders of the season: Haunted houses, creative costumes, creepy decorations, and websites that haven’t been updated. I’m not sure about you, but that last one terrifies me! There are so many reasons to keep your website up to date. Let’s talk about them.

 

Beware of Hackers

Have you kept up to date with website security? If not, you may leave your website open to hackers, spam, and more. I personally know many businesses who have thought they were safe, only to lose everything and have to rebuild. It’s costly and never fun. Luckily, if you have a maintenance package with us we guarantee that if anything happens to your website we’ll get it up and running at no extra cost to you. That’s a lot less spooky.

 

Scaring Away Repeat Customers

When was the last time you updated your content? Website visitors like to see fresh, updated content! Keep users coming back with weekly or monthly updates. Using a content management system such as wordpress makes updating your website a breeze – no scary HTML or coding required!

 

Getting Lost Online

Google and other search engines look to see if a website is being updated frequently to help determine where to rank them. Use a blog, news feed, specials or other repeating content to keep your website fresh in Google’s eyes.

 

Has it been a while since you’ve updated your website and need some help getting started? Send us a note and we’d love to sit down and help you come up with an easy plan to keep your website updated and secure.

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Catherine
Catherine